Price Comparison Widgets
The PricePlow Price Comparison Engine can be extended to your website with a simple line of HTML that we provide. This is done in the form of an iframe.
Why Would We Add a Price Comparison Widget to Our Site?
Sites that use our Price Comparison Widgets boast industry-leading conversion rates!
When users see how inexpensive our online stores are, they buy without hesitation! Your customers can save well over 40% on your product versus going to their local nutrition store, and oftentimes avoid sales tax and get flat-rate or free shipping as well. Meanwhile, your profit margin remains the same but your sales increase.
Nutritional manufacturers need to stick with what they’re best at – making effective products. You don’t have time to deal with shipping one-off orders to everyone. Let someone else run the e-commerce store, and let us find your customers the best deal on your product.
Widget Examples
There are product price comparisons, such as the new one on Gaspari Nutrition’s Phenorex micro-site. You can see the price comparison that their amazing team of coders and designers put together on the Buy Phenorex page.
In addition, there are product category widgets, such as the one on the sidebar of our Coconut Water site, but we don’t expect you to put the product category widgets on your site – there’s no reason to link to your competitor’s products!
Widget Styling
The widgets can be styled however you like! There are two methods of doing so:
- Give us the path of your CSS file on your server. We will tell you (or your webmaster) what elements need to be added to your CSS files. There are only a few. Or -
- Tell us what you want and we’ll code it up. This is not recommended as you will have to contact us if you ever change your color schemes.
What About My Brand and Other Relationships?
We are sensitive to the fact that the Price Comparison Widget may upset some of your featured brick-and-mortar vendors, international vendors, or may lessen the “value” of your brand. This is why we suggest using the Price Comparison Widgets on your microsites to test it out first.
Sadly, the economy has left your customers spending extra time trying to find the best deals on your products. With online shopping growing 12% year-over-year in the 2010 Christmas season, it’s time to get on board with price comparison technology – the easiest way of increasing your sales!
We can also show your web team how to use “geotargeting” to display the Price Comparison Widget to certain visitors of your website (such as to North Americans only).
How Do I Get My Nutrition Store’s Products in the Price Comparison Widgets?
Contact us and we will discuss the various ways you can enroll into the PricePlow.com engine feed.
My Supplement is Not Listed in PricePlow
Contact us and we’ll get it added. We are scheduling a monster upgrade of PricePlow, slated for Q3 2011, which will significantly upgrade our product selection.
